In 2016, Vern Harris founded Legends of Creativity in Miami with a belief that still shapes the label: clothing should give people the freedom to express their own point of view.
Ten years later, that idea continues through relaxed, unisex silhouettes, distinctive fabrics and expressive color. Designed and made in our Los Angeles atelier, the collections reflect a life in motion—between cities, cultures and experiences.
The first chapters
The early years began with experiments in graphics, fabrics and silhouettes, captured in shoots across Miami and Toronto. New York followed in 2017, where campaign imagery led into the brand’s New York Fashion Week launch: a live-mannequin presentation with music curated by DJ Envy.
These moments introduced the world of Legends of Creativity through clothing, imagery and music. They also established an approach that remains central to the brand: bringing different creative disciplines together around a shared vision.
Building the craft in Los Angeles
Vern moved to Los Angeles in 2018 to build the brand’s production base. The Debut captured this chapter across downtown rooftops, residential streets and the original garage studio.
In 2021, production moved fully in-house. Pattern development, cutting, sewing and finishing came together under one roof, giving the team direct involvement in each stage of making a garment.
Wanderlust was the first collection produced entirely this way. Coordinated looks, crushed velvet and vivid teal and hot pink brought a new dimension to the label’s approach to comfort and self-expression.
That commitment to hands-on making continues today, with limited runs and pieces designed to be worn across seasons.
A wardrobe shaped by travel
Travel has always been part of the brand’s perspective. It informs how a garment feels, how it moves and how someone might wear it differently from one setting to the next.
An Ode to Travel returned to Miami, pairing jacquard-woven fabrics with colors that complemented the city’s vibrant surroundings.
Today, Luxe Sojourn carries that spirit forward. Street style meets sophistication through rich fabrics and relaxed silhouettes that balance luxury and comfort, moving effortlessly from city life to faraway escapes.
Made personal
The name Legends of Creativity honors creative people and the freedom to express a point of view. Over the years, the people wearing the clothes have continued that story through their own interpretations.
Olympic fencer and model Miles Chamley-Watson, a friend to the brand, has brought LOC into his wardrobe across Grand Prix weekends, premieres and festivals. Those appearances sit alongside the everyday moments that matter just as much: someone discovering a piece, making it their own and wearing it again.
The next chapter
Ten years is a moment to recognize everyone who has helped build Legends of Creativity: the team who makes the clothes, the collaborators who shape the imagery and the people who choose to wear them.
The work continues in Los Angeles, guided by the same curiosity that started it in Miami.
Elevated Essentials for the modern day globetrotter.